Double Negative partners with Apollo Productions

To further its ambitions across a range of film production activities, Double Negative has announced a partnership with Apollo Productions and Pinewood Shepperton plc. “With VFX being such a vital story telling partner in so many of today’s movies, production is a very logical next step in furthering our lead role within the British film industry,” stated Double Negative Managing Director Alex Hope in a press release issued by the company.  “Our collaboration with Steve Norris and Pinewood Studios will allow us to build on this heritage and enhance the service that we’re able to offer to the independent film industry.  We firmly believe that we could not have found a more perfect partnership to further our ambition than with Apollo.”


The London based visual effects facility which won both an Oscar and BAFTA for their work on Inception (2010) and received a Special Visual Effects BAFTA for Harry Potter and the Deathly Hallows: Part 2 (2011) has also formed Double Negative Films to allow for more creative and financial control over future movie projects.  The first project for the newly formed production initiative is the biopic Rush (2013) about the near fatal 1976 Formula 1 World Championship battle between Nikki Lauda and James Hunt.  “Double Negative’s willingness to participate in the film has been fantastic, and they have been collaborative partners throughout,” said the biopic’s producer Andrew Eaton.  “Their work has added a huge amount of excitement to the film and elevated the story.  Costing $38 million to make Rush is a collaboration between Double Negative, Cross Creek, Exclusive, Revolution Films and Working Title, and features the Academy Award-winning directorial talents of Ron Howard (A Beautiful Mind) as well as a cast which includes Chris Hemsworth (Thor: The Dark World), Daniel Brühl (Inglourious Basterds), Olivia Wilde (Deadfall) and Natalie Dormer (Game of Thrones).